Christine Kolb is the Founder of Arc & Ember, a Calgary-based practice providing fractional sales and marketing leadership to founder-led organizations. She works with businesses across hospitality, financial services, professional services, wellness, and the non-profit sector, helping leadership teams align brand, business development, and revenue strategy around a single clear direction.

Christine spent six years as Director of Sales & Marketing for Delta Hotels by Marriott in Calgary, delivering double-digit RevPAR growth three years running and building the corporate partnerships that turned into contracted revenue. Before that, she led the market launch for Manor Villages Life Centre, taking a new property from zero to 90 percent occupancy in six months, and served as Director of Sales at Atria Retirement Canada, leading a full turnaround in a saturated senior living market.

Her path into hospitality started somewhere less obvious. From 2004 to 2016, Christine worked across banking, mortgage brokering, and financial planning in Vancouver, Kamloops, and Calgary, holding her PFP designation and Canadian Securities License along the way.

At Osuji & Smith Lawyers, Christine serves as a Strategic Growth Advisor, working alongside the Executive Leadership Team on business development strategy, market positioning, and organizational growth.

Christine works from relationships first. She spends time with the people and businesses she's advising until she can see the pattern beneath the numbers, and uses that read to build revenue strategy instead of applying a generic framework. That combination, financial acumen paired with an instinct for story and pattern, is what clients in advisory-based industries notice quickly.

You can connect with Christine at 403-283-8018 or via email at [email protected].